Katherine Heigl must be in the midst of a financial crisis, first it was the ZzzQuil commercial for which she utters no lines. Then she used a crowdfunding website for a movie she was trying to get off the ground. Now she is suing Duane Reade for using a paparazzi image of herself leaving a Duane Reade in NYC.
“Love a quick #DuaneReade run?” the Walgreen Co. subsidiary wrote on its account March 18 alongside the pic. “Even @KatieHeigl can’t resist shopping #NYC’s favorite drugstore.” The post, also shared via Facebook, was used to “imply falsely that Plaintiff endorses Defendant,” it was written in Heigl’s 15-page lawsuit.
Court documents obtained by the New York Daily News state, “use of plaintiff’s image under these circumstances improperly exploited plaintiff’s name and likeness, as a celebrity, for defendant’s commercial advertising and purposes of trade, without authorization.”
According to Reuters, Heigl’s lawsuit added that she is “highly selective and well compensated” when she endorses a brand. Per TMZ, it also states in the documents that she is “a highly successful television and motion picture actress, producer and celebrity,” who “continues to be in high demand in the entertainment industry.”
Therefore, the suit continues, “Duane Reade is liable for not less than $6 million in compensatory and punitive or treble damages.”
Supposedly, any damages she receives from this lawsuit will go to a charity of her choice, Jason Debus Heigl Foundation which helps doggies, so that’s good supposedly. Although I think it’s hilarious that her lawsuit says she is in high demand. ZzzQuil, honey? That’s what you’re throwing your ‘clout’ behind?